Anna Nicanorova is Director of Annalect Labs - space for experimentation and rapid software development within Annalect. The objective of the lab to build marketing software and algorithms based on the latest developments in tech as well as needs of Omnicom agencies. Anna is Co–Founder of Books+Whiskey meetup and volunteer coding teacher with ScriptEd (Science Skill Center High School). She holds an MBA from the University of Pennsylvania - The Wharton School and BA from Hogeschool van Utrecht. In her free time, she can be found art-hunting in museums or climbing very tall mountains.